Industry site TVNewsCheck profiled the Miami TV market and the changes happening around here lately with WPLG adding an hour of news at 4pm and WFOR adding new anchors to its team.
WTVJ general manager Larry Olevitch summed it up well when he told TVNewsCheck
“We have English-language stations battling it out on one side. Spanish-language stations are battling it out for their audiences. And we’re all fighting the fact that consumers can get news wherever they want it.”
In Miami with six major TV stations vying for viewer attention daily, WSVN seems to have found the magic formula as they appear to be winning the war for the coveted 25-54 viewers while WTVJ, WPLG and WFOR are left trying to figure out who will be in second place.
[TVNewsCheck: Local News Competition Heats Up in Miami ]
Check out the March ratings
Age 25-54
Source: Nielsen/WSVN
Early Morning
WSVN 1.6
WTVJ 0.8
WPLG 0.7
WFOR 0.4
Evening News
WSVN 1.2
WFOR 0.6
WTVJ 0.6
WPLG 0.5
11pm
WSVN 1.3
WPLG 1.2
WTVJ 1.0
WFOR 0.8
[TVNewsCheck: Local News Competition Heats Up in Miami ]