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USA Network to rebrand

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Come July 8th the USA Network will rebrand for the first time in it’s 27 years existence. The network will drop it’s flag logo and adopt a more character-driven brand identidy. The new tagline will be “Characters Welcome” and the branding will be “clean, styled look” with an “iconic logo”

Yaho PRNewswire
Characters Welcome At USA!
USA Network Launches First Comprehensive Cross-Platform Branding Initiative

C21 Media
New logo for USA Network

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