WFOR has launched a full page ad in the Sun Sentinel and probably the Miami Herald touting they are the #1 station in all newscasts. Here are some numbers to ponder over
6pm newscast
WFOR – 4.5
WPLG – 4.3
WSVN – 4.0
WTVJ – 3.3
Late news – 11pm
WFOR – 5.8
WTVJ – 4.9
WPLG – 4.7
WSVN – 4.1
Sign on to sign off
WFOR – 3.9
WSVN – 3.1
WPLG – 2.9
WTVJ – 2.6
One ratings point equals 15,000 homes
Thanks to the unmentionable insider for giving me the numbers 🙂
